Case Studies
Marketing Communications
ID COMM leverages a data-driven approach in marketing communications, strategically identifying consumer insights to develop impactful strategies. As a partner to brands, we creatively enhance opportunities to boost product awareness and preference. Our focus is on presenting the quality of products and services for the optimal benefit of Indonesian consumers.
Pervading Bio-Oil Into a Viscosity Market
Bio-Oil's multiple awards recognize its effectiveness in addressing stretch marks, scars, dry skin, and uneven skin tone, making it a top choice for consumers. With strong sales and loyal customers, Bio-Oil stands out in its category. ID COMM proudly contributed to building Bio-Oil's brand engagement in Indonesia.
Greek Secret
Heavenly Blush appointed ID COMM to promote its latest Greek Yogurt variant as a protein-rich, healthy lifestyle choice for busy consumers. The #HeavenlyBlushGreekSecret campaign, centered around a Greek theme and the 'Blue Door,' featured engaging offline and online activations to arouse consumer curiosity.
Secangkir Semangat – #BuatNyataTujuanmu
ID COMM guided Kapal Api, a well-established coffee brand, into uncharted territory, bolstering its reputation and brand equity. The Secangkir Semangat #BuatNyataTujuanmu is a campaign designed by ID COMM that had positioned Kapal Api as a leader in social entrepreneurship, unlocking substantial economic opportunities.
LIXIL’s Toilets for the Nation
LIXIL, a company acclaimed in Indonesia for its innovative work in water and housing solutions, strategically collaborates with ID COMM to raise brand awareness. Leveraging ID COMM's expertise in strategic marketing communications, we ensure the maximum impact and recognition of LIXIL's initiatives, demonstrating the strength of our marketing…
Innovators by Tradition
TISSOT entrusted ID COMM with reaching young consumers in Indonesia through a digital communication program by selecting influencers that resonate with the brand's values. The team engaged these individuals and guided them in generating impressive social media engagement in the hundreds of thousands.
Corine De Farme “The Beauty Ritual by Saudes Nature”
Corrine de Farme is a French Beauty brand renowned for its natural and eco-friendly organic skincare, hygiene, and baby products. In 2020, Corrine de Farme appointed ID COMM to assist them in promoting its latest Bio-Organic line by engaging potential customers using diverse approaches.
More Healthy Less Guilty
During the early stage of the COVID-19 pandemic, Delicyo, a health-focused yogurt brand, aimed to boost its brand awareness, especially targeting families. Delicyo appointed ID COMM to promote their line of yogurt products by using influencers while leveraging the Ramadan fasting month.
siOlga (Kreasi Olahraga Bersama Keluarga) Creative and Fun Sport Amidst Social Distancing
During the pandemic, Indonesia's Ministry of Youth and Sports launched the siOlga Campaign to promote family sports. ID COMM led the engagement, focusing on the siOLGA sports competition. Success came from clear messaging delivery, collaboration with sports fans, and involving family development and child education experts.
Duilah (Duduk dan Berdiri untuk Lansia): Sport Exercise for Senior Citizens
Indonesia's Ministry of Youth and Sport Affairs launched Duilah and CAC, exercise programs for the elderly. ID COMM was responsible to shared crucial health info during the pandemic and invited seniors to join a competition. The campaign provided COVID-19 updates and encouraged seniors to stay active despite restrictions and risks.