Maytha is an experienced strategic communications consultant with a proven track record of nearly two decades in crafting and executing impactful strategic communications across various industries. As an Associate Director at ID COMM, Maytha leads corporate & brand communications and project management for a variety of ID COMM’s clients and proposals. Maytha is also responsible for fostering a positive workplace culture and maintaining internal communication.

At ID COMM, Maytha has been responsible for brands in industries like beauty (Bio-Oil, Kose Cosmeport, Kinohimitsu, Derma Angel), lifestyle (RADO, SWATCH Group, H&M Conscious Foundation), pharmaceuticals and laboratory (IPMG, Prodia, Johnson & Johnson, Kimia Farma Diagnostika), E-commerce and logistics (JD.ID and JDL), food and beverages (Ajinomoto, Heavenly Blush, Kapal Api, WRP, Tao Kae Noi), banking and insurance (AXA Financial Indonesia, MSIG Life, CHUBB), and telecommunications and financial technology (Kartuku, VIDA Digital Identity, Google, XL Axiata), institution (HILL ASEAN), government institutions (Ministry of Youth and Sports), Award Programs (BCOMSS – Ministry of State Owned Enterprise, PLN Awards).

Before entering the PR world, Maytha joined Televisi Transformasi Indonesia (TRANS TV) as a program researcher. During her tenure, she aided in the conceptualization of in-house programs, research, and creative development.

In addition, Maytha is a Certified Public Relations Practitioner (CPR) issued by the National Professional Certification Agency (BNSP).